Michelin India Launches Advanced Tyre Dealership in Noida

Noida: Michelin, the world’s leading tyre technology leader, today announced the launch of its new dealership in Sector 52, Noida, in association with Resham Tyres. Aiming to deliver best of customer experience, the store will also offer a comprehensive range of premium services such as tyre alignment, balancing, and fitting, utilizing advanced equipment and featuring a wide selection of the world’s top tyre brands.

Designed to meet the needs of modern vehicle owners, the store seamlessly integrates innovative technology with expert service, ensuring the highest levels of customer satisfaction.

Commenting on the occasion, Mr. Shantanu Deshpande, Managing Director of Michelin India, said, “The opening of the new dealership underscores Michelin India’s commitment to expanding its footprint in India and delivering exceptional tyre solutions. Our focus remains on partnering with dealers who share our vision of innovation and excellence, as we plan to inaugurate more dealerships across the country in the near future. Resham Tyres stand as testaments to Michelin’s dedication to quality, innovation, and customer satisfaction, solidifying its position as a leader in the Indian tyre market.”

With over 15 years of experience in the tyre business, Resham Tyres has established itself as a trusted name in the industry. The company currently operates three outlets across Delhi-NCR and has ambitious plans for further expansion in the region.

The owner of Resham Tyres brings a unique edge to the business with a rich background in motorsports. A multi-time winner and participant in major Indian racing events, the owner has also served as a technical team member at Buddh International Circuit. The journey began with India’s first JK Steel Wheel Tyre Showroom in Indirapuram, Ghaziabad, and has since evolved to include other premium brands offering comprehensive car care services under one roof.

Resham Tyres remains steadfast in its commitment to delivering quality products and services while continuing its growth trajectory across Delhi-NCR.