Aatmanirbhar Bharat Utsav: Celebrating India's Handloom and Handicraft Heritage

Trivandrum: The Ministry of Textiles, Government of India, is proud to announce the Aatmanirbhar Bharat Utsav, an exhibition dedicated to promoting India’s rich handloom and handicraft sector. This event will take place from October 8th to October 15th, 2024, at the RDR Convention Centre, located opposite the petrol pump on Kochar Road, Edappazhinji, Thycaud PO, Thiruvananthapuram, Kerala. The exhibition will be open to the public daily from 11 AM to 8 PM.

Keep Reading

Significance of the Event

Showcasing Self-Reliance

The Aatmanirbhar Bharat Utsav is not just an exhibition; it is a celebration of self-reliance in India. The event aims to provide holistic support to traditional artisans and craftspeople across the country. By focusing on the handloom sector, which serves as a pillar of India’s cultural heritage, the exhibition highlights the importance of local craftsmanship and self-sufficiency.

Empowering Women and Communities

The handloom and handicraft sector employs over 35 lakh individuals, with a significant number being women. By showcasing these artisans’ works, the exhibition aims to empower women and provide them with opportunities to improve their livelihoods. This event will also create awareness about the economic contributions of the handloom sector to rural communities and the nation as a whole.

Diverse Product Range

Handloom Treasures from Across India

The exhibition will feature a diverse array of handloom and handcrafted products from various regions of India. Attendees can expect to see exquisite items such as:

Paithani Sarees
Pochampally Sarees
Kancheepuram Sarees
Jamdani Sarees
Chanderi Sarees
Patola Sarees
Banarasi Brocade
Tanchoi
Bhagalpuri Silk Sarees
Pashmina Shawls
Kantha Sarees
Chikan Embroidered Sarees
Hand Block Sarees
Kalamkari Printed Sarees
Ajrakh
Kantha
Handmade Jute Bags

Each of these products showcases unique art, weaves, designs, and traditional motifs, representing the diversity of India’s handloom and handicraft heritage.

Participation from Across India

The Aatmanirbhar Bharat Utsav will bring together 100 participants from various State Government Bodies, Apex Societies, and Primary Handloom Weavers Cooperative Societies. These participants include weavers and artisans specializing in handloom, handicraft, silk, jute, and woollen products, showcasing the collective strength of India’s craftsmanship.

Government Initiatives for Handloom

Promoting Quality and Sustainability

The Government of India has launched various schemes aimed at promoting the handloom sector. These initiatives focus on branding high-quality products that are crafted with zero defects and have a minimal environmental impact. By encouraging sustainable practices, the government aims to give a distinct identity to handloom products while highlighting their uniqueness.

Guaranteeing Authenticity

To assure buyers of the authenticity of handloom products, the government has implemented measures that serve as a guarantee that the products are genuinely handcrafted. This initiative not only fosters consumer trust but also encourages artisans to maintain high standards in their craftsmanship.

The Aatmanirbhar Bharat Utsav is set to be a landmark event celebrating India’s handloom and handicraft heritage. By bringing together artisans from across the nation and showcasing their exquisite products, the exhibition aims to strengthen the market for handloom products while empowering the communities behind them. Attendees will have the opportunity to appreciate and purchase unique handcrafted items that reflect India’s rich cultural diversity.

Join us at the RDR Convention Centre from October 8th to 15th, 2024, and be a part of this vibrant celebration of art, culture, and self-reliance. Don’t miss out on the chance to support our local artisans and take home a piece of India’s heritage.