Mac Duggal: Social Media Has Brought Fashion to the Masses

New Delhi: Renowned Indian-American fashion designer Mac Duggal, celebrated for his luxurious hand-beaded creations, has officially launched his brand in the Indian market. This move marks a significant milestone in Duggal’s illustrious career, spanning over four decades, during which his designs have graced international runways and adorned A-list celebrities.

Mac Duggal’s brand, known for its exquisite evening wear, has been a favorite among Hollywood stars such as Gwyneth Paltrow, Vanessa Hudgens, Kylie Jenner, Eva Longoria, Shakira, Tina Turner, and Aretha Franklin. Having already made a strong impression at New York Fashion Week, the brand is now expanding its reach to India through strategic collaborations with top retail outlets. These include The White Crow, with stores in Chandigarh, Mumbai, and Ahmedabad; Ogaan in Delhi and Hyderabad; and Aza in Mumbai, Kolkata, and Hyderabad.

Commenting on his brand’s entry into India, Duggal highlighted the growing demand for high-quality designer wear among Indian consumers who appreciate exclusivity and sophistication. “We observed a burgeoning appetite for high-quality designer wear among Indian consumers who seek exclusivity and sophistication in their attire,” Duggal said. “This growing demographic of discerning fashion enthusiasts has provided a compelling opportunity for us at Mac Duggal to showcase our expertise in crafting impeccable evening wear.”

Currently, Mac Duggal’s brand is available in 52 countries and is featured in prestigious stores like Bloomingdale’s, Nordstrom, Saks Fifth Avenue, and Galeries Lafayette. With this expansion into India, the brand aims to make a substantial impact on the country’s luxury fashion market, appealing to those who value intricate craftsmanship and timeless elegance.